Tags:brand journalism,corporate messaging,corporate presentation,corporate video
The SplendidVid team is particularly proud of our 2011 version of the Newell Rubbermaid presentation video.
We were provided a series of power point images, logos and stills and turned it into a rocking animated show opener.
Tags:advertising,Atlanta,budgets,cnn,corporate presentation,corporate video,David Bernknopf,documentary,ebay,edelman,efficient,flexplay,Harold Sellers,lowes,marketing,maysles,media,nascar,newellrubbermaid,news,placement,product,rubbermaid,splendid,SplendidVid,Ted Rubenstein,tnt,video,web video,webvideo
This video, commissioned by our friends at Edelman, was shot, edited and web ready in less than 48 hours. Amazing, huh?
Tags:advertising,Atlanta,budgets,cnn,corporate messaging,corporate video,David Bernknopf,documentary,ebay,edelman,efficient,flexplay,Harold Sellers,lowes,marketing,maysles,media,nascar,newellrubbermaid,news,placement,product,rubbermaid,splendid,SplendidVid,Ted Rubenstein,tnt,video
Here’s a video commissioned by our friends at Edelman for an important corporate meeting at a Fortune 500 company.
Tags:David Bernknopf,Harold Sellers,SplendidVid Production Company,Ted Rubenstein
Client: Everwell.com, a medical media company which produces video medical profiles for viewing in physicians’ waiting rooms.
Task: inspirational medical profiles on a strict budget.
Process: discipline to organize a self-contained one day shoot, one day writing, two days editing.
Outcome: Three minute medical profiles shown across the country in waiting rooms.
Budget: $
Tags:David Bernknopf,Harold Sellers,SplendidVid Production Company,Ted Rubenstein
Task: Educate Church’s Chicken employees on issues related to the bird flu.
Process: Produce and shoot video of real Church’s employees learning best practices for healthy and safe food preparation with background interviews with CDC experts. Goal: Make the video easy to understand, short and to the point. Two days shooting; five days editing.
Outcome: Video shown in every Church’s restaurant.
Budget: $$
Tags:Atlanta Video Production,brand journalism,David Bernknopf,Harold Sellers,PR,SplendidVid Production Company,Ted Rubenstein,Video Production
Chevron: The Real story of Texaco Petroleum in Ecuador:
Ecuador story en español:
Task: Tell Chevron’s side of the story regarding one of the largest lawsuits in history, which claims Texaco (later purchased by Chevron) polluted the Amazon region of Ecuador while drilling for oil. Many international news organizations covered the story, including the Wall Street Journal, Los Angeles Times and Bloomberg News. 60 Minutes was working on a major story.
Process: Our unique solution was to prepare a 60 Minutes-style pre-sponse before the 60 Minutes piece aired, using the corporate website, YouTube and DVD distribution to get Chevon’s positions out to the public. The complex logistics involved shooting in Ecuador, and multiple producers and editors. Shooting was over a five-week period. Editing was two months for multiple deliverables. We produced all the Chevron pieces in partnership with award winning journalist Gene Randall and Gene Randall Enterprises. Gene can be reached, and more of his work seen, at www.generandall.com
Outcome: Fourteen minute long form version and more than a half dozen shorter, related stories, including several versions in Spanish.
Budget: $$$$
Tags:brand journalism,David Bernknopf,Harold Sellers,SplendidVid Production Company,Ted Rubenstein
Task: Explain the varied ways ChoicePoint’s information technology and database solutions benefit society. The need arose after a high profile data breach at ChoicePoint.
Process: Produce, shoot and edit a video to be distributed to state and federal decision-makers as well as ChoicePoint stockholders and business partners prior to the start of Congressional and legislative hearings on data security. Shoot was national in scope. Shooting was four weeks, editing three weeks.
Outcome: Three long form videos on DVD and for web site use.
Budget: $$$$
Tags:David Bernknopf,Harold Sellers,SplendidVid Production Company,Ted Rubenstein
Task: Edit series of features for TNT NASCAR telecasts chronicling behind the scene process of staging a NASCAR race in each race city for nascar.com.
Process: Travel to six NASCAR locations, produce, shoot and edit self-contained pieces specific to each location in four days.
Outcome: 6 packages for TNT “Six Pack” summer NASCAR series
Budget: $$$$